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Salesforce Marketing Cloud Specialist, Zoro


Virtual Worker, IL, US, N/A BUFFALO GROVE, IL, US, 60089-4525 CHICAGO, IL, US, 60603-4013

Date:  Jul 4, 2021

Company Summary is an eCommerce company that sells business supplies, equipment, and tools—but we’re much more than just a website. We’re a team of people who win and lose together (we prefer winning!). Since 2011, Zoro has been working hard to make it easy for our customers to purchase everything they need to make their businesses go. Zoro currently offers over 6 million products, fast and free shipping, no-hassle returns, and exceptional customer service. We’ve grown quickly in a short time, recently surpassing 400 team members and reaching annual revenue of over $500 million. Add to that our award-winning culture—we were named a Great Place to Work for 2020-21, among other accolades—and we think Zoro is a pretty amazing place to work and grow.


Primary Function:

Support of the Salesforce Marketing Cloud environment. Development and implementation of customer-facing emails coding HTML and using email technology tools. In-house expert and advocate for Salesforce Marketing Cloud.


Duties and Responsibilities

  • Translate business requirements into practical, scalable solutions leveraging the functionality and best practices of Salesforce Marketing Cloud
  • Code all emails in HTML for deployment in SFMC
  • Use Movable Ink and other technologies in the email channel
  • Build and deploy logic for sophisticated customer journeys such as Account Opening, Account Usage, etc.
  • Participate in system integration with email roadmap initiatives
  • Perform project management duties to meet the customer communication needs of Zoro’s teams
  • Stay on top of SFMC’s new releases/features and identify how they can support the organization’s objectives. Provide updates to internal stakeholders
  • Develops, configures, codes, tests, and debugs; emails and enhancements to existing applications or purchased Appexchange applications.
  • Troubleshoot and support implemented email channel technology applications
  • Partner with the Creative Services team and other internal business partners
  • Out of the box thinker for solutions and ideas in the email channel



  • Bachelor’s Degree or equivalent experience
  • At least two years of experience managing a Salesforce Marketing Cloud environment (B2B and some B2C) with a deep understanding of various Salesforce Marketing Cloud components and the interconnectedness of those products
  • Ability to code HTML emails
  • Experience with amp scripting required
  • Experience with Movable Ink a plus
  • Demonstrated track record of enabling repeatable processes, driving advancement in quality, collaborating within a matrixed marketing organization in a responsive and productive manner
  • Experience converting strategic thoughts into actions that drive business results
  • Strong interpersonal skills, experience in cultivating relationships with key stakeholders across functions and levels to achieve business objectives and drive strategic change.
  • Ability to operate in a complex, rapidly changing environment while adhering to tight schedules and budgets.
  • Demonstrated project management skills
  • Excellent communication skills, both verbal and written
  • Use of standard G-Suite programs (Mail, Calendar, Meet), Netsuite and BigQuery


Final note:  
We share a commitment to our Zoro values – Win & Lose Together (We prefer winning!), Take Ownership, We Are Transparent, and Aspire to be Customer-Obsessed. Everything we do at Zoro is centered around delighting our customers. It's a natural extension of our company culture and how we care for each other. We believe when we act in ways that are consistent with these values, we can solve any technical challenge that lies ahead of us. As a Zoro employee, you can expect to work with smart, energetic people, learn something every day, and be valued for your perspective. 


Zoro is an Equal Opportunity Workplace and an Affirmative Action Employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.